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Music Marketing - Press, Promotion, Distribution, and Retail

Hal Leonard Publishing Corp - 7935

Music Marketing - Press, Promotion, Distribution, and Retail

Sale price$24.99
SKU: 50449588
Quantity:
Pickup available at Juilliard Store Usually ready in 24 hours

Music Marketing - Press, Promotion, Distribution, and Retail

Juilliard Store

Pickup available, usually ready in 24 hours

144 West 66th Street
New York NY 10023
United States

+12127995000

Author: Mike King

Berklee expert speaks on how to market and distribute your songs and group.

Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget.

You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services.